What is Local Falcon?
Local Falcon is an AI-powered tool designed for tracking local SEO and boosting business visibility in search engine results. It presents its results in a visual, map-based format, enabling users to get a comprehensive overview of local search rankings from any global location. Local Falcon introduces an innovative metric called Share Of Local Voice (SOLV), which measures the frequency of a business's appearance in the local Map Pack, impacting its local search visibility. Users can use it by inputting their locations, keywords, and scan settings to get valuable insights about their local SEO performance. Moreover, it can be beneficial to businesses of various sizes, making the complicated task of local SEO more straightforward. Its features are versatile and adaptable, ensuring business needs are met effectively. Beyond providing local rankings, Local Falcon offers features including competitor tracking, enhancing local SEO decision-making, and obtaining organic keyword rankings. It also provides real-time reporting, trends, and keyword reports for tracking changes in consumer behavior and search interests, which helps in staying ahead of trends and adapting promptly. Moreover, professionals can use it for prospecting, selling, reporting, and monitoring in their unique industries.
Pros
- Map-based SEO visualization
- Unique SOLV metric
- Adaptable to various businesses
- Competitor SEO tracking
- Enables local SEO decision-making
- Real-time keyword reports
- Trends tracking
- Useful for prospecting
- Aid for selling
- Effective for monitoring
- Improves business visibility
- Versatility in features
- Accurate local rank tracking
- Real-time reporting
- Flexible for unique industries
- Multiple payment plans
- Presentation-ready reporting
- Side-by-side competitor comparison
- Heatmaps for data visualization
- Availability of public shareable reports
- Google Business Profile integration
- Zapier integration
- Options for customization
- Offers trend and keyword reports
- In-depth local SEO guidance
- Detailed customer behavior tracking
- Useful for all professionals
- White-label features
- API playground
- Looker Studio integration
- Feature enrichment tool
- Bulk Place ID Lookup
- Campaign group locations
- Keyword Suggestions with estimations
- User-friendly report formats
Cons
- Complex to understand SOLV
- Limited to local SEO
- Focus only on Map Pack
- No global SEO insights
- Not useful for non-geographical searches
- Over reliance on Google Map Pack
- Lacks diverse report types
- Limited versatility for varied industries
- Exclusively for businesses of certain sizes
- Reliance on user-inputted keywords
Local Falcon FAQ
What is Local Falcon?
Local Falcon is an AI-powered tool that is designed for tracking local SEO and increasing business visibility in search engine results. Its primary aim is to make local SEO tasks easier and more straightforward for businesses of various sizes.
How does Local Falcon help in local SEO tracking?
Local Falcon assists in local SEO tracking by allowing users to input their locations, keywords, and scan settings. It then gathers valuable insights about their local SEO performance, providing a comprehensive view of local search rankings. This view is presented in a visual map-based format which allows users to easily comprehend the data.
What is the Share Of Local Voice (SOLV) metric in Local Falcon?
The Share Of Local Voice (SOLV) is an innovative metric introduced by Local Falcon. It measures the frequency of a business's appearance in the local Map Pack, thereby impacting its local search visibility. SOLV essentially highlights how often a business is included in the top results for local search, with a greater SOLV indicating higher local search visibility.
What are the features of Local Falcon?
Local Falcon has a range of features that are adaptable and versatile. These features include competitor tracking, local SEO decision-making, and obtaining organic keyword rankings. It also provides real-time reporting, trends, and keyword reports that allow users to stay ahead of changes in consumer behavior and search interests.
How can Local Falcon improve my business visibility in search engine results?
Local Falcon can improve your business visibility in search engine results by providing an effective platform for tracking local SEO. It allows you to better understand how your business ranks in local search results, track your competitors' performance, and make informed decisions based on real-time reports and trends. By using the information and insights provided by Local Falcon, you can optimize your SEO strategies and boost your visibility in search results.
How does Local Falcon's map-based SEO analysis work?
Local Falcon's map-based SEO analysis, also known as geo-grid map format, offers an intuitive visualization of local search results from any location around the world. The map-based format displays how a business ranks in different areas for selected keywords which helps users identify geographical strengths and weaknesses in their SEO performance.
What does the competitor tracking feature of Local Falcon do?
The competitor tracking feature of Local Falcon helps users keep an eye on their competition. It provides important insights into the local SEO performance of competitors. Such information can be instrumental in designing SEO strategies that can outperform the competition.
What kind of businesses can use Local Falcon?
Local Falcon can be used by businesses of various sizes, from small businesses to large organizations. Given its versatility, it can also be beneficial to professionals in different industries for prospecting, selling, reporting, and monitoring SEO performance.
